Concentrix Extends Rebrand Launch with Drone Show in Cebu FUNATIX Family Day

Cebu City, Philippines— Global technology and services leader Concentrix (Nasdaq: CNXC) extends the launch of its new brand positioning with a drone show in Cebu. Building on the momentum from a similar event in Manila, Concentrix’s Family Day in Cebu sustains its commitment as an industry leader and being the first customer experience (CX) company to host a drone show in the country. 

Attended by approximately 30,000 Concentrix Cebu game-changers and their loved ones, the show took place in what is considered the country’s biggest employee-focused multi-event series in which the company invests hundreds of millions of pesos each year, the Concentrix Family Day #OneFamNation. Called FUNATIX in Cebu, it was one of 11 location-based events nationwide. Aside from the drone show, FUNATIX featured bands Bamboo, Oh! Caraga and improv theater group SPIT performing for the gigantic crowd. 

“Bringing the drone show to Concentrix Cebu Family Day reflects our commitment to deliver exceptional experiences and personally engage our people where they live and work. Revealing our new logo with this experience is a testament to Concentrix’s human-centered, tech-led approach: blending fresh and modern innovation with entertainment to create an unforgettable moment,” said Amit Jagga, EVP and Country Leader for Concentrix Philippines.

Continuing the annual tradition of FUNATIX, the full-day event was held at SM Seaside. It included activities for the whole family, featured Concentrix game-changer talent showcase and Battle of the Bands, as well as recognition of Concentrix Cebu as inter-BPO Sports Champions. “Our commitment to put our clients and game-changers at the center of everything that we do remains the same, and anchors the ways in which we provide experiences that go beyond ‘WOW’. Our annual Family Day is an ongoing investment to celebrate our people who are the driving force of our business, as well as the loved ones for whom they give their best every day,” Country Leader Amit further remarked.  

Concentrix in the Philippines remains the nation’s largest private employer with over 100,000 game-changers in over 50 sites spread across 20 cities. It has recently been recognized at the Asia CEO Awards 2023 as Grand Winner for Top Employer of the Year. 

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